Dan Friedman is the Vice President of North American Sales for Entegral and is responsible for the development and growth of Entegral’s North American sales. Friedman brings with him over 26 years of experience in replacement rental sales and marketing. As a leader in the Replacement & Leisure Division, Friedman was instrumental in growing some of Enterprise Holdings’ largest and most strategic replacement rental partnerships. He is also deeply involved within important industry, community committees, and boards including serving on the Executive Committee of I-CAR. He holds a B.A. degree from UCLA.